This Friday Prince William went on Instagram to promote a new book about the Earthshot prize, Earthshot: How to Save our Planet, but fans were quick to notice another detail about the video the royal posted. The video posted on Instagram, which is around 15 seconds, shows Prince William typing on a typewriter from his office, with a familiar photo set just behind the Prince.
Fans were quick to identify the photograph as the one the Duke of Cambridge released after the death of his grandfather Prince Philip, which shows the Duke of Edinburgh with his great-grandchild Prince George, sitting together in a horse carriage.
The photograph was taken by none other but the Duchess of Cambridge herself, being taken outside of her and William’s country home, Anmer Hall, in Norfolk.
The release of the video came on the same day that the royal opened up The Earthshot Prize, revealing the fact that an incredible trip was the spark that jumpstarted the idea for the project.
Jason Knauf, CEO of The Royal Foundation, said: “The challenge The Duke set himself was ‘What is the maximum positive personal contribution I can make in the next ten years in the fight against climate change? What am I going to do in the next decade that means I can look my children in the eye and say that I did my bit?’ Every aspect of the Prize bears the stamp of his contribution.”
In the introduction of the book, Prince William talks about the early conversations that led to the creation of The Earthshot Prize, and how it took inspiration from President John F. Kennedy’s Moonshot program, which united millions of people around the goal of reaching the moon.
The Duke explains how the crucial moment for the project was when he made an early-morning trip to try to catch a glimpse of a black rhino in Namibia.
In the introduction, Prince William writes: “The rich wildlife that I saw thriving on that visit struck a real chord. The community conservancy model is a prime example of how a simple, positive solution can have wide-reaching benefits for both humans and nature.
In my introduction to the ‘Earthshot: How to Save our Planet’ book, I wanted to share the early conversations in 2018 that led to the Prize’s creation & the simple equation that captures my theory behind @EarthshotPrize: Urgency + Optimism = Action— The Duke and Duchess of Cambridge (@KensingtonRoyal) September 17, 2021
Available 30th September pic.twitter.com/FEy6W7V8LI
“Most importantly of all, it is a success story that can be replicated and scaled. I wanted to find a way to bottle that innovation and community spirit and mass-produce it globally.”